Routing

Every conversation lands with an owner already set

The platform directs the conversation to the right team, department and user, respecting round robin, workload, availability and business hours.

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Why route automatically

Nobody picks the conversation they feel like taking

No fighting over the easy conversation and no customer stuck in the queue because nobody picked it up.

By team and department

The conversation goes to the group responsible for that subject.

Round robin

The turn rotates among users, with nobody cherry-picking the queue.

By workload

Whoever has the fewest open conversations gets the next one.

By availability

Only those online and ready to work take their turn.

Business hours

After hours, the conversation waits instead of falling into the void.

Waiting queue

Anything that couldn't be routed stays queued until someone frees up.

Selection criteria

Round robin, workload or availability

Round robin alternates the order. Workload looks at how many conversations each person already has. Availability only counts those online and within business hours.

  • Routing by department, by team and by user
  • A selection criterion set for each rule
  • Business hours taken into account when routing
  • A waiting queue for what arrives when everyone is busy

Routing rule

1
DepartmentSales
2
TeamNew business
3
CriterionRound robin among those available
ActiveOutside business hours, it joins the queue
How it works

From the rule created to the conversation delivered

Four steps so every conversation reaches someone, without depending on who saw it first.

  1. 1

    Organize teams and departments

    Define which teams exist and who belongs to each, so routing knows where to look.

  2. 2

    Create the rule

    Choose where the conversation goes and the criterion: round robin, workload or availability.

  3. 3

    Define business hours

    Set the working hours so conversations outside that window queue up instead of being handed out.

  4. 4

    Track the queue

    See how many conversations each person has on their plate and adjust the rule as the operation changes.

Selection criteria

Round robin, workload or availability

Round robin alternates the order. Workload looks at how many conversations each person already has. Availability only counts those online and within business hours.

  • Round robin: the turn rotates among the team's users
  • Workload: it goes to whoever has the fewest open conversations
  • Availability: only those online during business hours take part
  • Queue: when nobody can take it, the conversation waits

Sales team queue

  • A
    Anna Martins3 atendimentos abertos
    Available
  • B
    Bruno Alves6 atendimentos abertos
    Busy
  • C
    Claire Nunes0 atendimentos abertos
    Outside hours
Anyone unavailable doesn't take a turn
Dúvidas

About automatic routing

Yes. When the contact already has an owner set through account ownership, the conversation goes back to them. Routing handles the conversations that don't have an owner yet.

The conversation isn't handed to someone who isn't working: it stays in the queue and is routed when business hours resume and someone is available.

It depends on the rule's criterion. With round robin the turn rotates among users; by workload, it goes to whoever has the fewest open conversations; by availability, only those online take part.

Yes. Each department or team can have its own rule, with the criterion that makes sense for that kind of conversation.

Pronto para começar?

Configure routing for your operation

Set the rules once and let the platform hand each conversation to someone who can take it.

  • No credit card
  • Set up in 5 minutes